Tuesday, May 19, 2009

Pop Culture: Weekly Written Analysis 1


Hannah Montana/ Miley Cyrus

Whether you’re 5 or 45 you’ve probably heard of Hannah Montana a.k.a. Miley Cyrus. Miley Cyrus, daughter of former country singer, Billy Ray Cyrus, has become a pop culture icon for kids and tweens across the country. Along with playing the title role in the Disney hit series, Hannah Montana, Miley has released three CDs and has starred in several movies. Her first CD became the “first TV soundtrack to debut at #1 on the Billboard Top 200… and is now certified triple-platinum… She also had a #1 film in the country with the Walt Disney Pictures 3-D release, ‘Hannah Montana & Miley Cyrus: Best of Both Worlds Concert’” (Miley Cyrus Official Site).

Hannah Montana/ Miley Cyrus continues to sing, act and be an icon for tweens. “Hannah Montana is Superman for tween girls: she's got the secret identity, a more relevant superpower and a blond wig instead of a cape. But just as key to the show's success is her Clark Kent--the fictional Miley” (Poniewozik, 2007). Kids love Hannah Montana/ Miley Cyrus because “they see themselves idealized… according to
CostumZee.com she's the most popular costume for Halloween” (Poniewozik, 2007).

Tweens flock to the movies to see her new release and to stores to buy her CDs and Hannah Montana related merchandise. “Popular characters and brands including Hannah Montana… helped drive global spending on licensed merchandise up 3.6% last year to $187 billion, according to trade magazine License Global and PricewaterhouseCoopers” (Lieberman, 2008). “At eBay, the annual numbers for sales… is an indication of who were the most popular… during the past 12 months” (Weir, 2008). Hannah Montana, aka Miley Cyrus ranked number 4-- the highest ranked human on the list. “The rest of the top five were gizmos like the Nintendo Wii and Xbox 360 videogame systems” (Weir, 2008).
Hannah Montana has obviously driven many sales in merchandise, movie and concert tickets and has become a household name across the country.

References
Lieberman, D. (2008, April). Pop culture pulls in major bucks. USA Today. Retrieved May 19, 2009 from Academic Search Complete.

Miley Cyrus Official Site. (2009). Miley Cyrus Biography. Retrieved May 19, 2009 from
http://www.mileycyrus.com/official.

Poniewozik, J. (2007, October). Hurricane Hannah. Time Magazine. Retrieved May 19, 2009 from
http://www.time.com/time/magazine/article/0,9171,1673286,00.html.

Weir, T. (2008, December). On ebay, Favre outpolls president-elect. USA Today. Retrieved May 19, 2009 from Academic
Search Complete.

3 comments:

  1. Your choice of Miley was great, she is indeed known among kids, teens and adults. Everyone wants to be like her, from her hair to her dress. Your layout and detailed information gives your followers a vivid picture of what your cultural icon is.
    An important point that stands out is the relationship between pop culture and business. Everyone wants her CDs and related merchandise, so they will spend just to be a part of the pop culture of "this time".

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  2. Miley is definitely a popular culture icon. The only thing that bothers me about the whole Disney thing is that the 3D movies costs so much. You have to figure the money being made on the movies. Disney knows kids can't go see the movie themselves and the adult has to pay to get in also. The 3D movie was 60 dollars by the time I took my nieces. This cash cow makes me cringe when I here the name because I know my nieces want to go. I am so glad her last movie wasn't in 3D. I LOVE THE SETUP OF YOUR BLOG AND YOU PICKED A REALLY GREAT TOPIC!!!!

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  3. Kimberly,
    I like your topic. Miley is a pop culture Icon and I think everyone likes to be like her (sweet and popular).
    Good example of popular culture.

    ReplyDelete